Then read on and ensure your online marketing strategies succeed! I have spent over 15 years in the software industry as a "mainstream" marketing professional learning, testing and tracking results with traditional marketing methods.

But, my first experiences building an online strategy integrating search engine marketing, search engine optimization, keyword research, landing pages, direct email marketing, pay per click, creating a blog, article campaign and lead generation programs was, well to be frank, frustrating. After months of work, a new website, thousands of dollars and roller coaster results, I decided there had to be a better way! And I found it. Buried within the internet marketing underground "experts" I call "the Fringees", I found gems that work, are cost effective, in fact downright cheap by corporate standards and fun! After much reading, testing and mentoring, my frustration disappeared and a new confidence arose. Internet Marketing "gurus" most of us mainstreamers have never heard of, DO have the answers.

So, take a tour with me and let me introduce you to the internet marketing strategies that can work for any business. Whether you are a newbie marketeer, a veteran corporate marketer made new, like me, or a business person wanting to find new online methods to expand your business, there is quality content and new ideas to explore.

You can do it! You'll learn a lot, have fun doing it and wonder why you waited so long to test the "ways of the fringe".